

Our Founder
Growing up around my Grandad, a successful fashion photographer with his own studio in Covent Garden, it’s safe to say photography has always been in my blood. Being surrounded by cameras, film and creativity from such a young age sparked a passion that would later shape my career.
Inspired by him, I decided to follow in his footsteps and pursue photography professionally.
I went on to study Photography and Graphic Design, graduating with a BA (Hons) degree from the University of Chester, where I developed a strong creative foundation combining visual storytelling with branding and design.
After the challenges of Covid and lockdown, I decided to take the leap and open my own photography studio in Bermondsey in early 2021. This chapter opened the door to incredible opportunities, allowing me to work with a wide range of brands, businesses and individuals while building a creative environment for producing high-quality photography and video.
Today, Lux Creatives brings together a talented team dedicated to helping brands and businesses elevate their visual presence through professional photography and video content.
Olivia McDermott
Founder, Lux Creatives
Tom
Photographer & Videographer
Tom is a key part of the Lux Creatives team, specialising in photography and video production.
With a strong eye for detail and storytelling, Tom works across studio shoots, brand content and events, capturing both photo and video to ensure every moment and every brand story is documented beautifully.
His versatility makes him perfect for events, studio productions and fast-paced content shoots.

MIA
Videographer
Mia is our lead videographer and truly one of the best in the game.
She specialises in brand shoots and content creation days, producing high-quality video that helps businesses create engaging content for websites, social media and marketing campaigns.
With a strong creative approach and an eye for cinematic storytelling, Mia ensures every project delivers dynamic, professional video content that elevates your brand.

WHY CLIENTS LOVE WORKING WITH US...


A Relaxed,
Fun Environment
We know being in front of the camera can feel intimidating, which is why we focus on creating a relaxed, friendly atmosphere during every shoot. Our goal is to make you feel comfortable, confident and completely yourself — because that’s when the best images happen.

Guided Every Step
You don’t need to know how to pose or what to do. We guide you through the entire shoot, helping bring out your personality so your photos and videos feel natural, authentic and truly represent you or your brand.

Content That Feels
Like You
Whether it’s personal branding, business content, product photography or a campaign shoot, we focus on capturing content that feels genuine and engaging — helping your brand connect with your audience.